Adam Rozanski
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Twizzlers

For the Chew On It campaign, Twizzers asked us if we could recreate their “Chew On It” out of realistic animated looking CG Twizzers. An entire packet of Twizzlers and 2 weeks later, this was the result.

(Look Dev and style frames at the bottom)

Twizzlers: Chew On It

Agency:  MPC
Client: Twizzlers
Role: Art Direction, Look Development, 3D animation, Texturing and Lighting.

For the Chew On It campaign, Twizzers asked us if we could recreate their “Chew On It” out of realistic animated looking CG Twizzers. An entire packet of Twizzlers and 2 weeks later, this was the result.